What was Modsy?
Modsy was a virtual interior design service founded in 2015 and shut down on July 6, 2022. Customers uploaded room photos and dimensions, Modsy created a 3D model of the space, and a Modsy designer produced two design concepts featuring furniture from its retailer integrations. Pricing started at $89 for a single room and went up to $159 for a more involved redesign. The service was known for its high-quality 3D renders and human-touched design recommendations, but the unit economics of pairing human designers with software did not scale; the company laid off most staff and ceased operations in July 2022 citing capital constraints and uncertain market conditions, with assets later acquired via a general assignment for the benefit of creditors.
How Roomellow compares as a Modsy alternative
Roomellow targets the same need — see what new furniture would look like in your room before buying — but solves it differently. Instead of building a 3D model and assigning a human designer, Roomellow takes your room photo and uses AI to pick real products from many supported brands and place them into the room. The result is a photo-realistic redesign of your actual room in about 20 seconds. The trade-off: you do not get two human-curated concepts to choose between — you iterate by swapping individual products or regenerating with a different style prompt.
Pricing comparison
Modsy charged $89 per room as its entry price; Roomellow is free for the first 2 renders and then sells credit packs at $4.99 for 8 renders ($0.62 each), $14.99 for 30 renders ($0.50 each), or $29.99 for 70 renders ($0.43 each). At the lowest pack, a single Roomellow render costs roughly 1/140th of a Modsy room. The cost difference reflects the difference in approach: Roomellow has no human labor cost per render, only AI compute (about $0.17 in raw infrastructure per render).
When Modsy was the better choice (and when Roomellow is)
When Modsy was active, it was the better choice for shoppers who wanted a polished, human-curated 3D render and were willing to wait 48 hours and pay $89+. The human designer touch produced cohesive, intentional spaces. Today, with Modsy gone, Roomellow is the closest equivalent in the "real purchasable furniture in a styled room" category. Roomellow trades human curation for speed (20 seconds vs 48 hours) and cost (free tier vs $89 minimum), and gives shoppers direct buy links rather than retailer recommendations. For shoppers who want human design consultation, Havenly remains an active service.